The Iowa Racing and Gaming Commission received a 281-page report from Racing, Gaming & Entertainment with recommendations for the state’s racing and breeding industry. Ideas include increasing winning payouts for on-track and in-state patrons, focusing on signature race days, and reducing takeout for on-track bettors to improve returns on wagers. The report emphasizes building local interest in horse racing through these strategies.

The report suggests promoting horse racing as a competition against other players, not the house, and as a game of skill. It recommends offering a WPS bonus for in-state bettors and promoting the added payouts to build local interest in racing. Additionally, the report proposes taking a “minor league baseball” approach to promoting fun and excitement between races, with an admission charge for patrons.

Industry leaders in Iowa are working to implement the report’s recommendations for the 2026 racing season, with a focus on embracing new ideas to improve the industry. The report warns that without changes, the Iowa racing and breeding industry may not see positive gains and could face threats in the future. By implementing the suggested strategies, stakeholders aim to sustain and improve racing and breeding in Iowa.